About
Vibrant Media, Informed Society
The Ethiopian Media Authority is an autonomous public institution accountable to the House of People’s Representatives. It regulates, monitors, and supports the media and advertising sector. Initially established in 1999 as the Ethiopian Broadcasting Agency and restructured into its current form in 2021 under Proclamation No. 1238/2021.
Key responsibilities include:
- Promoting responsible and professional media practices
- Ensuring compliance with national laws and international human rights standards
- Supporting media diversity, fair access, and freedom of expression
- Registering and licensing media and advertising practitioners
- Conducting capacity-building programs to strengthen media professionalism
- Enforcing legal frameworks, including the Advertising Proclamation, and working with partners to prevent hate speech and misinformation
The EMA works to ensure a vibrant, ethical, and inclusive media environment that upholds constitutional rights and fosters informed public discourse.
Focus Areas
Capacity Building
Providing Capacity building for media and advertising sectors
Monitoring
Monitoring Media and Advertising contents
License and Registration
License and Registration of Broadcast, Online and Print Media